Take Your Bridal Beauty Biz from Weekend Side Gig to Multi-Million
Dollar Business
Take Your Bridal Beauty Biz from Weekend Side Gig to Multi-Million
Dollar Business
"This is for all the mamas trying to build a bridal beauty business, raise beautiful children, and maintain balance in their lives. To say I've seen it all is an understatement. To be able to say, "I've survived it all" is... AMAZING. My ultimate goal has always been like yours; to help my clients look and feel beautiful, inside and out. Naively thinking this would be an easy task, I now want to help other mamas learn from my failures, discoveries, and successes. What started as a weekend side gig turned into a multi-million dollar business. How I simplified it all—from working 10-12 hours a day to just a few hours a day—is all here. So you can build, succeed, and still have time for your family, friends, and most importantly, your children."
I help makeup artists and hairstylists become real business owners not just freelancers living gig to gig.
I know, I know, you thought that being in the bridal hair and makeup business - you were going to have so much fun and it was going to be so easy. You didn't realize that the communication and organization piece of the job was an additional full-time job. The internet and boss babe mindset lied to you and told you that it would be so easy and that you could make your own schedule, work so much less, and make so much $$, and more lies. You're a part of the biggest day in a girl and her family's life and they take that very seriously and it is not all fun and games. You need to be communicative, organized, and super available. On nights, weekends, and holidays. And then, you realize you're working all the time. You love it but you need to get control of it all and especially your family life.
I help makeup artists and hairstylists become real business owners not just freelancers living gig to gig.
I know, I know, you thought that being in the bridal hair and makeup business - you were going to have so much fun and it was going to be so easy. You didn't realize that the communication and organization piece of the job was an additional full-time job. The internet and boss babe mindset lied to you and told you that it would be so easy and that you could make your own schedule, and work so much less, and make so much $$, and more lies. You're a part of the biggest day in a girl and her family's lives and they take that very seriously and it is not all fun and games. You need to be communicative, organized, and super available. On nights, weekends and holidays. And then, you realize you're working all the time. You love it but you need to get control of it all and especially your family life.
WHAT PEOPLE SAY
Rosanna - Make Me Fab
General Manager
"Alayne has taught me so much about the salon industry and the importance of knowing your numbers. She also taught me how to put my newborn to sleep! I was Alayne's first salon customer and I would help her put the makeup orders away. I am thankful that she has been my friend and mentor for over 15 years."
Luxe Belleza by Angela Marie
"Wow! This is the guide I wish I would have had when I started my business 8 years ago! It would have saved me so much time and money. Alayne offers a very unique yet practical approach to help anyone at any level achieve success in their bridal business. She does such a wonderful job laying out several tips that if followed will certainly take your business to the next level.
Cengiz Olzelsel - Paris/NYC Photographer
"OMG!!! My name is Cengiz and I own and operate two luxury studios in NYC and Paris. I had the honor of working side-by-side with Alayne and was simply blown away by her talent, passion, and professionalism. She and her team are a joy to work with. Book Alayne while she is available!"
Donna Green - Salon Owner, Changes Salon
"Alayne and I have had a working relationship for quite some time as business owners, bridal coach, and friends. She is driven, motivated, and always provides an above and beyond customer service experience. Whether she is working with you as a friend, mentor, or service provider. Her marketing knowledge, technical skills, and training techniques are amazing. She is a great inspiration to our industry."
Luxe Belleza by Angela Marie
(Continued)
The information is very easy to understand, gets to the point, and doesn’t contain 'fluff' like a lot of other guides have that I’ve previously read. Not only is it filled with information that’s vital to success in this business, but the guide itself also has such a beautiful array of bridal-themed colors and images that make reading it even more enjoyable. This guide is everything and absolutely necessary"! When we were at the portfolio building workshop in Rhode Island you were just the most inspirational to me and still are. There were a few people that I really connected with and you...I connected with the most. Have a beautiful day and God bless.
Kendra - Employee
"Alayne has taught me the skills to be successful in this industry. She has taught me how to deal with difficult clients, how to perfect an updo, how to do the perfect bridal makeup, and the list goes on and on. I am so thankful she didn't give up on me, over 6 years ago. She has truly shaped me into the stylist I am today."
WHAT PEOPLE SAY
Rosanna - Make Me Fab General Manager
"Alayne has taught me so much about the salon industry and the importance of knowing your numbers. She also taught me how to put my newborn to sleep! I was Alayne's first salon customer and I would help her put the makeup orders away. I am thankful that she has been my friend and mentor for over 15 years."
Luxe Belleza by Angela Marie
"Wow! This is the guide I wish I would have had when I started my business 8 years ago! It would have saved me so much time and money. Alayne offers a very unique yet practical approach to help anyone at any level achieve success in their bridal business. She does such a wonderful job laying out several tips that if followed will certainly take your business to the next level.
Cengiz Olzelsel - Paris/NYC Photographer
"OMG!!! My name is Cengiz and I own and operate two luxury studios in NYC and Paris. I had the honor of working side-by-side with Alayne and was simply blown away by her talent, passion, and professionalism. She and her team are a joy to work with. Book Alayne while she is available!"
Donna Green - Salon Owner, Changes Salon
"Alayne and I have had a working relationship for quite some time as business owners, bridal coach, and friends. She is driven, motivated, and always provides an above and beyond customer service experience. Whether she is working with you as a friend, mentor, or service provider. Her marketing knowledge, technical skills, and training techniques are amazing. She is a great inspiration to our industry."
Luxe Belleza by Angela Marie
(Continued)
The information is very easy to understand, gets to the point, and doesn’t contain 'fluff' like a lot of other guides have that I’ve previously read. Not only is it filled with information that’s vital to success in this business, but the guide itself also has such a beautiful array of bridal-themed colors and images that make reading it even more enjoyable. This guide is everything and absolutely necessary"! When we were at the portfolio building workshop in Rhode Island you were just the most inspirational to me and still are. There were a few people that I really connected with and you...I connected with the most. Have a beautiful day and God bless.
Kendra - Employee
"Alayne has taught me the skills to be successful in this industry. She has taught me how to deal with difficult clients, how to perfect an updo, how to do the perfect bridal makeup, and the list goes on and on. I am so thankful she didn't give up on me, over 6 years ago. She has truly shaped me into the stylist I am today."
Select Your Course Now!
NOW AVAILABLE:
100 Bridal Email
Templates
Are you endlessly writing the same emails? Well, it's time to stop. We've templated over 100 emails that address the most frequently asked questions from brides. We'll send you the full PDF and load them into your HoneyBook account for you. You can then go in, personalize them just one time, and send them out over and over again.
NOW AVAILABLE:
Bridal Brochures, plus an extra bonus: 25 Years of Frequently Asked Questions for Brides Brochure
Made the brochures look like print quality magazines and get so many compliments on them. And now you can have them too. Plus, they convert right into proposals with just a few clicks and questions answered by your client.
NOW AVAILABLE:
Converting Contracts and Proposals
Contracts! I hate them. But being in this industry for over 27 years has taught me how much I need them to protect my business. Don't put off having a good contract in place for your clients and—can you believe it—your staff too. The HoneyBook proposal system makes it so easy to click and sign. Boom, you're booked, mama.
Select Your Course Now!
NOW AVAILABLE:
Top 100 Bridal Email Templates
Are you endlessly writing the same emails? Well, it's time to stop. We've templated our top 100 emails that address the most frequently asked questions from brides. We'll send you the full PDF and load them into your HoneyBook account for you. You can then go in, personalize them just one time, and send them out over and over again.
NOW AVAILABLE:
Top Bridal Brochures, plus an extra bonus: 25 Years of Frequently Asked Questions for Brides Brochure
Make your brochures look like print quality magazines and get so many compliments on them. And now you can have them too. Plus, they convert right into proposals with just a few clicks and questions answered by your client.
NOW AVAILABLE:
Top Converting Contracts and Proposals
Contracts! You hate them. But being in this industry for over 27 years has taught me how much you need them to protect your business. Don't put off having a good contract in place for your clients and—can you believe it—your staff too. The HoneyBook proposal system makes it so easy to click and sign. Boom, you're booked, mama.
NOW AVAILABLE:
Workflows: From Inquiry to Booking to Follow-up
Are you ready to let HoneyBook track everything for you? From auto-response inquiry forms to booking sequences, final questionnaires, and payments to post-wedding review requests. Set it and forget it (well, almost.) This is how you saved over $35,000 per year in your business.
NOW AVAILABLE:
All Your Templates, plus setting up HoneyBook for you: Hundreds of Business Building Resources + Setup
Everything you need to stop working hours upon hours trying to track bridal details, questions, and scheduling needs. This bundle includes inquiry forms, emails, brochures, proposals, contracts, workflows, and a special bonus, our secret weapon, timelines that will make photographers love you!
NOW AVAILABLE:
All Your HoneyBook
Templates, plus 3 MonthsCoaching
The ultimate, get you to a million fast, course. This is for those who are ready to stop searching for answers and are ready to dive in and make the commitment to get to the next level.
NOW AVAILABLE:
Workflows: From Inquiry to Booking to Follow-up
Are you ready to let HoneyBook track everything for you? From auto-response inquiry forms to booking sequences, final questionnaires, and payments to post-wedding review requests. Set it and forget it (well, almost.) This is how I saved over $35,000 per year in my business.
NOW AVAILABLE:
All My Templates, plus setting up HoneyBook for you: Hundreds of Business Building Resources + Setup
Everything you need to stop working hours upon hours trying to track bridal details, questions, and scheduling needs. This bundle includes inquiry forms, emails, brochures, proposals, contracts, workflows, and a special bonus, our secret weapon, timelines that will make photographers love you!
COMING SOON:
Setting Up Google My Business: How to Get Found Inexpensively on Google
Want to get found in Google searches? Guess what? You can do it yourself. I did and you can too. It's easy once you know these simple steps to take and, best of all, it's free!
NOW AVAILABLE:
Top Workflows: From Inquiry to Booking to Follow-up
Are you ready to let HoneyBook track everything for you? From auto-response inquiry forms to booking sequences, final questionnaires, and payments to post-wedding review requests. Set it and forget it (well, almost.) This is how I saved over $35,000 per year in my business.
COMING SOON:
How to Create a Bounce Back Program to Gain Repeat Customers for Life
Want to gain loyal lifetime customers? You can create a points program and do just that.
COMING SOON:
Setting Up Google My Business: How to Get Found Inexpensively on Google
Want to get found in Google searches? Guess what? You can do it yourself. I did and you can too. It's easy once you know these simple steps to take and, best of all, it's free!
COMING SOON:
Creating a Makeup or Hair Product Brand
This took me years to navigate. Are you eager to create a hair or makeup brand? Even if it doesn't go worldwide it can create a greater current and future revenue stream. Get it right the first time and don't waste money on many of the pitfalls I discovered along the way.
NOW AVAILABLE:
Hiring and Working with a Virtual Assistant: The Best Decision You’ll Ever Make
Are you ready to hire the hardest working employee in your company and get so many tasks off your plate? Do this now. I'll show you exactly how. This business tactic is used by Wharton School of Business graduates and top entrepreneurs worldwide.
COMING SOON:
How to Create a Bounce Back Program to Gain Repeat Customers for Life
Want to gain loyal lifetime customers? You can create a points program and do just that.
COMING SOON:
Creating a Makeup or Hair Product Brand
This took me years to navigate. Are you eager to create a hair or makeup brand? Even if it doesn't go worldwide it can create a greater current and future revenue stream. Get it right the first time and don't waste money on many of the pitfalls I discovered along the way.
NOW AVAILABLE:
Hiring and Working with a Virtual Assistant: The Best Decision You’ll Ever Make
Are you ready to hire the hardest working employee in your company and get so many tasks off your plate? Do this now. I'll show you exactly how. This business tactic is used by Wharton School of Business graduates and top entrepreneurs worldwide.
NOW AVAILABLE:
All Your Templates, plus setting up HoneyBook for you: Hundreds of Business Building Resources + Setup
Everything you need to stop working hours upon hours trying to track bridal details, questions, and scheduling needs. This bundle includes inquiry forms, emails, brochures, proposals, contracts, workflows, and a special bonus, our secret weapon, timelines that will make photographers love you!
NOW AVAILABLE:
Let Us Be Your Bridal Booking Team
Don't want or have the time to build your own backend booking system, even with our help. Let us do it for you, plus take on all the tasks you hate. Sending emails, answering the same questions over and over, being stuck at a desk instead of doing a photoshoot or wedding. No worries. YOU DON'T HAVE TOO! Do what you love and what you are great at—making people beautiful. We will take care of getting you booked, keeping all the details updated, creating the timelines, and even booking additional artists on your team.
Now Available:
Need a Real Solution in Your Business. Fast? Chat with Alayne for 30 Minutes and your FIRST call is FREE
Got an issue with a bride, a mom, the sister of the groom ( yes, really! our unofficial poll shows she is the most difficult on the wedding day!), a scheduling issue, your second artist dropped out. I’ve handled all these issues and more. Get real advice from someone who has been in the business for a long time and still books over 150 weddings per year.
COMING SOON:
Setting Up Google My Business: How to Get Found Inexpensively on Google
Want to get found in Google searches? Guess what? You can do it yourself. I did and you can too. It's easy once you know these simple steps to take and, best of all, it's free!
NOW AVAILABLE:
All Your HoneyBook
Templates, plus 3 Months Coaching
The ultimate, get you to a million fast, course. This is for those who are ready to stop searching for answers and are ready to dive in and make the commitment to get to the next level.
NOW AVAILABLE:
Need a Real Solution in Your Business. Fast? Chat with Alayne for 30 Minutes
Got an issue with a bride, a mom, the sister of the groom ( Yes, really! our unofficial poll shows she is the most difficult on the wedding day!), a scheduling issue, your second artist dropped out. I’ve handled all these issues and more. Get real advice from someone who has been in the business for a long time and still books over 150 weddings per year.
NOW AVAILABLE:
Let Us Be Your Bridal Booking Team
Don't want or have the time to build your own backend booking system, even with our help. Let us do it for you, plus take on all the tasks you hate. Sending emails, answering the same questions over and over, being stuck at a desk instead of doing a photoshoot or wedding. No worries. YOU DON'T HAVE TOO! Do what you love and what you are great at—making people beautiful. We will take care of getting you booked, keeping all the details updated, creating the timelines, and even booking additional artists on your team.
$18/Hour
Tanya
Alayne, you are seriously a Godsend and have been the most helpful tool I could have ever asked for! Thank you so much! You have been so awesome! I seriously feel so relieved after we talk. You are elevating everything for me and will make my life so much easier. You are so amazing. I'm so impressed and so excited. Get some rest and have a wonderful week!
Jackson Hole, Wyoming
Monica
Alayne!!!!!!! Thank youuuuuuuuu!!!!!!
Geeze you were so helpful!!!!! I appreciate the time you have taken to help me. I totally understand the value of time nowadays with so much going on, so I truly appreciate it.
So happy I came across your post, you are such a wonderful human being!!
I am going to look for you on IG!!!! ❤️❤️❤️❤️
Hope you have a fabulous weekend!
New Jersey
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